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We’re buzzing with excitement and couldn’t wait to share this with you! Clickr Media is thrilled to be a part of the much-anticipated FUTR Asia Summit, the epicenter of retail and marketing innovation.
Clickr is an integrated Digital Marketing, Creative and Tech agency that consults brands on their marketing technology, web design, web development, performance marketing, and online communication strategies. By taking a holistic, end-to-end approach, Clickr helps their clients truly understand the digital landscape, develop customer-centric digital strategies, harness the value of data, execute impactful digital campaigns, and…
Underworks Associate Manager, Richard recently gave a keynote speech at the Martech Summit 2023 in Singapore. The theme of the address was “Navigating the MarTech Landscape” wherein he discussed the background, challenges we face and how we can solve each for optimal marketing optimization. This article is a report based on the content of the…
Underworks Japan and Clickr were proud sponsors of The MarTech Summit Singapore 2023, which recently concluded. The two-day summit gathered over 250 attendees from various industries to engage in insightful discussions, create valuable networking opportunities, and share expertise from top MarTech experts. Our colleagues from Clickr and Underworks also had the opportunity to share their…
Lead generation is a critical part of business development – and an increasingly uphill task considering the landscape and climate of the market today. As technology advances at a breakneck pace and consumer preferences become more assertive, consumer behaviour has shifted (e.g demand for user data privacy options, usage of artificial intelligence tools to find answers…
With the recent 8% hike in Goods & Services Tax (GST), rising interest rates and a looming recession here in Singapore, household spending is expected to slow in 2023. Business overheads are also rising as GST is levied on top of the cost of products and ad spending.
It’s been a whole year since we switched to Broad match keywords for some of our Paid Search / Search Engine Marketing (SEM) campaigns and these are the few things we’ve learnt! What are broad match keywords? “A keyword targeting option that allows your ad to show when someone searches for that keyword, variations of…
Did you know that different email clients have exceptionally diverse characteristics and exceptions? An email might not render the identically on Outlook vs. Gmail nor Gmail Desktop vs. Gmail Mobile – and even though they are the ‘same app’, Gmail iOS and Gmail Android may render that email differently too. A well-designed email balances visually-compelling…