CHALLENGE

As a new brand finding its footing in the Singaporean market, Chewy Beret sought to establish itself as a snack time favourite enjoyed by all ages.

STRATEGY

We set out to solidify a unique social presence for them — focusing on emphasising ordinary moments with Chewy Beret.

RESULTS

Using a fun & playful tone of voice with a visual style to complement this approach, our social content encourages audiences to incorporate Chewy Beret into their everyday activities & share their products with people who matter.