Not all websites are created equal. A good website in our opinion should at least fulfil the needs of its visitors, provide a good user experience, be search engine friendly and ultimately meet its business objectives.
- Fulfil the needs of your visitors by providing adequate content and functionality. It also helps to understand what your visitors may be looking for.
- Provide a good user experience with intuitive design therefore allowing visitors to get to the information they want with least effort and performing all functionality as expected.
- Be search engine friendly so potential visitors can find you via the search engines.
There are definitely more to building the best website and how your website should eventually turn out will be determined by your business objectives.
Why Have Your Website Designed & Developed by Us?
Being an Internet marketing consultancy, Clickr Media has the experience with market research and analysis, understanding user behaviour, search engine optimisation (SEO) and business development. This allows us to develop your website with considerations on your potential visitors, Internet marketing strategies, business operations and return on investment (ROI).
What Can Clickr Media Do for You?
Website Design
While website design means fancy graphics and flashy animations to many, we tend to think that there is more to it. It is true that a website should be aesthetically pleasing to leave visitors a good impression but it is also true that it is the value a website provides to its visitors that last.
- Intuitive and usable design. Most users will have expectations on where and how certain elements are displayed. Is your navigation menu prominent enough? Do your buttons look clickable? Are you being consistent with how your links appear?
- Information architecture. You have all the content on your products and services that your visitors could ever want but how are you going to organise and present them? With proper website hierarchy and content structure, you can be more confident that your visitors reach the information they want.
- Copywriting. A typical visitor scans through web pages expecting to look for common words like “Services” or “Contact”. Are you using the right word for the right purpose? The context of a word can also differ for visitors from different parts of the world.
- Aesthetically pleasing design. In case you think we can’t care less about good looking websites, we actually do care and understand what makes one. Design is subjective but we have years of experience to back us up on good looking graphic designs to compelling flash animations.
Website Development
Depending on your business needs, we can recommend and customise a variety of free or paid software to even providing custom web application development for your website. To name a few, we use WordPress for content management, Magento for eCommerce online store and Zopim for live chat. By not re-inventing the wheel unless necessary, we can ensure that you pay only for the features you require.
- Content management system. We believe that all (if not most) websites should have some form of content management system (CMS) in place. Why wait for your web development firm to update a single paragraph of text on your website when you can do it yourself fast and easy?
- Search engine friendliness. It is often more costly to fix search engine friendliness issues after a website is developed. Why not do it right from the start?
- Cross-browser compatibility. Does your website work with Firefox as well as it does with Internet Explorer? With Internet users getting savvier in their choice of web browsers, ensuring your website works with most web browsers is definitely not something you can ignore!
- Website response time. A visitor gets frustrated and may leave your website for another if it takes too long to display. This may affect your sales, enquiries and therefore your bottom line. We practise lean website development and will even recommend a suitable web hosting platform so your website loads reasonably fast.
Support
We will guide your website administrator on any software usage so you can be sure someone knows what to do. We also provide at least 1 month of complementary support because we understand how it feels like to be left hanging when help is needed.
If you prefer, we can also negotiate a maintenance contract so you can concentrate on your business and leave the website operations to us.
What’s Next?
Whether your business requires a new website or wants to revamp an existing website, we can help. Work with us to understand how you can build a good (if not the best) website which will be a building block of your Internet marketing strategy.
