E-mail marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial messages to your target audience. At Clickr Media, we have brought email marketing to the next level with the integration of advanced analytical tools to track and analyse your email marketing campaigns.
Email Marketing Campaign Analytics Screenshot
Why the Need for Email Marketing?
Email Marketing has proven very successful for those who do it right. Email Marketing is a strategic tool to reach your target audience as your messages are delivered directly to the people. So be it a promotional message or an announcement, it is indeed effective for generating your desired conversions at a relatively low cost.
Consider this as well, over half of Internet users check or send e-mail on a typical day. So start “pushing” your messages to your target audience today!
What Can Clickr Media Do for You?
Prior to the campaign launch, we will build and manage your client list by taking care of your sign-ups, un-subscribes, and clean up your bounced emails. If you do not have an existing list, we do also provide populated lists for your blasts. We will cover the design elements for your email template by providing you with professional header graphics, fonts, and colour palettes to customise the perfect email! Lastly, we will aid you in the customisation and integration of your website’s emailing list sign up form which you would so require to build that database of yours moving forward.
While the campaign is live, we do the provide the service of campaign segmentation. This is when we set up as many different lists as you want for customer newsletters, internal newsletters to employees, e-coupons, events, different retail locations, and more. By doing so, it will facilitate you in managing and monitoring large scale email marketing campaigns.
Our Email Analytics platform will include: A/B Split Testing for your Email Marketing Campaigns and Google Analytics Integration.
Email Marketing Campaign With Google Analytics Integration
Our Campaign Reports will include Open, Click and Conversion Tracking which measures how many people opened and/or clicked on your emails and from there, move on to perhaps make a purchase or download a brochure off your website. In short, it’s all about measuring your Return on Investment (ROI) and how to constantly improve the campaigns.
